Internet marketing Indonesia kini mulai maju selangkah. Banyak para pakar Internet Marketing setingkat dunia lahir dari Indonesia. Diperkirakan 5 tahun kedepan tenaga Internet marketing yang mampu bersaing di tingkat dunia akan semangkin dicari cari. Hal ini sangat beralasan karena Indonesia kini akan menghadapi era perdagangan bebas.

Banyak para pecinta internet saat ini sedang mengikuti beberapa kursus online internet marketing untuk meningkatkan kepiawaian menjual secara online. Tapi dilain sisi masih banyak pihak pengusaha Indonesia tidak mengikuti jejak perkembangan profesi yang satu ini. Banyak para pengusaha merasa puas dengan mendirikan situs sendiri tanpa menggunakan SEO apalagi menerapkan ilmu Internet marketing.

Maka tak jarang para Internet marketing saat menawarkan jasanya selalu mendapat penolakan yang alasannya bertentangan atau bertolak belakang dengan prinsip Internet marketing itu sendiri. Singkatnya mereka menjawab seolah olah mereka tau betul apa yang disebut dengan internet marketing. Parahnya dengan mendirikan sebuah situs perusahaan dianggap sudang melakukan internet marketing.

Kejadian tersebut sebenarnya bukanlah salah siapa siapa, karena disiplin ilmu internet marketing sendiri merupakan ilmu yang sangat baru di Indonesia. Maka tugas internet marketing harus lebih aktif mengenalkan fungsi mereka kepada para pengusaha.

Mungkinkan Internet Marketing indonesia mendapat tempat di hati pengusaha sebagai suatu tenaga ahli 5 tahun kedepan ?.

 

 Perkembangan Internet Maketing Indonesia

 

Perkembangan ilmu internet marketing di indonesia maju pesat sejalan semakin murahnya biaya akses internet di Indonesia. Turunnya biaya akses internet di Indonesia mendorong para pelaku bisnis, UKM dan Koperasi untuk memasarkan barang dan jasanya melalui internet. Hal ini mendorong ilmu internet marketing di Indonesia akan semakin dibutuhkan.

Kebutuhan ilmu internet marketing mutlak harus dimiliki para manager marketing jika memilih menjual barang atau jasa melalui internet. Sebab jika hanya mendirikan situs penjualan online tanpa menerapkan ilmu internet marketing, sama artinya mendirikan sebuah toko di hutan belantara. Hasilnya pasti sangat jauh dari yang diharapkan. Pengunjung situs hanya berasal dari kenalan yang diberitahu tentang keberadaan situs tersebut.

Pada prinsipnya ilmu internet marketing berperan mengajak seluruh pengguna internet di dunia ini untuk mengunjungi sebuah situs. Sama halnya dengan di kehidupan nyata, semakin banyak pengunjung maka penjualan pasti meningkat, begitu juga di dunia maya (internet) semangkin banyak pengunjung sebuah situs, maka penjualanpun pasti akan meningkat.

Lantas apakah yang dipelajari dalam ilmu internet marketing ? Dalam internet marketing setidaknya ada dua segmen yang harus dipelajari. Segmen pertama dan yang terpenting adalah kebiasaan calon konsumen atau mengetahui kebutuhan calon konsumen. Untuk mengetahui kebiasaan konsumen atau kebutuhan calon konsumen tentu melakukan survey. Kalau survey kebutuhan calon konsumen yang dilakukan di dunia nyata pasti akan sangat mahal, tapi di dunia maya (internet) seluruhnya gratis. Keberadaan mesin pencari seperti google dan yahoo dll sering digunakan para ahli internet marketing untuk mendapatkan data tentang kebutuhan konsumen.

Segmen kedua adalah mempelajari bagaimana caranya agar memanfaatkan data kebutuhan konsumen diatas. Setidaknya ada tiga kategori cara penggunaan data yang didapat. Cara pertama membuat barang atau jasa yang dibutuhkan konsumen berdasarkan data yang didapat, Cara kedua jika tidak memiliki barang atau jasa maka bertindaklah sebagai agen atau makelar. Yang terakhir adalah sebagai penyedia informasi.

Setelah data didapatkan dan anda telah menentukan peran, maka yang harus dilakukan adalah membuat situs berdasarkan data yang didapatkan. Ada bagian yang tak kalah pentingnya dalam ilmu internet marketing, yaitu SEO (Search Engine Optimization). Untuk SEO, dapat mempergunakan jasa SEO yang ada.

Perkembangan internet marketing di Indonesia beberapa tahun ini semakin pesat. Banyak orang yang berhasil meraup ribuan dollar perharinya hanya dengan menerapkan hal yang dibicarakan diatas. Bagaimana dengan anda, apakah mau ketinggalan ? jika tidak hubungi pphe-ri cyber News.

 

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• Table Of Contents:
• (1) The Big Board (1940s) – 13 Minutes
• (2) What Makes Us Tick (1952) – 11 Minutes
• (3) Working Dollars (1957) – 11 Minutes

Product Description
A wonderful compilation of classic and animated NYSE films. This DVD explains how the New York Exchange works and how people trade and make money by playing the market. Table Of Contents: (1) The Big Board (1940s) – A nice film that explains how trading on the New York Stock Exchange works and all the people that participate in the business of making money – 13 Minutes (2) What Makes Us Tick (1952) – New York Stock Exchange animated promotional propaganda piece that explains how the NYSE is the source of American prosperity – 11 Minutes (3) Working Dollars (1957) – Stock exchange animated classic that explains the basics of how the stock exchange works – 11 Minutes

Classic New York Stock Exchange Films: 1940s – 1950s Stock Market Trading & Investing Films Included History Video Clips Of The NYSE Trading Floor & Two Animated Investor & Investment Basics Films

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• ISBN13: 9780470270431
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.

Product Description
There is a seasonal bias to the stock market, and by paying attention to the seasonal market tendencies you can gain an edge in the stock market over the long haul. Seasonality offers a practical approach to investing and trading. What better way to learn how to employ seasonal systems than learning from Jay Kaeppel, a master in the analysis of seasonal trends? Kaeppel walks you through this phenomenon that continues to work consistently, providing you with his ultimate seasonal index to make the calendar work for you. Stock Market Seasonals provides a never-before-seen definitive guide that illustrates how to utilize a combination of four basic seasonal tendencies in order to maximize returns.

Seasonal Stock Market Trends: The Definitive Guide to Calendar-Based Stock Market Trading

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Product Description

The top-selling title in McGraw-Hill’s popular Streetsmart series, now with updated timing techniques to transform the marketplace

Renowned timing expert Colin Alexander revises and expands the Streetsmart Guide to Timing the Stock Market for the new trading era, explaining the impact demographic changes have on demand for stocks and bonds. He also reveals how recent market developments can help you spot pending turnarounds, detailing short trading opportunities as well as warning signs of a short trade about to turn bad, and more.

Streetsmart Guide to Timing the Stock Market: When to Buy, Sell, and Sell Short

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Internet marketing is a huge business opportunity. The ways to make money, the number of things to sell and the number of people to deal with are almost without limit. The problem with the size and number of things to sell is that it’s easy to become unfocused and try to make money with too many things at the same time. You must stay focused and operate in a small area or soon you can be overwhelmed with all the different directions you’ll be going and your business will likely go upside down. This is where strategic internet marketing can come to the rescue.

Trying to come up with a solid internet marketing plan is probably the hardest thing about making money online. There are a lot of thing you need to think about, such as building a website, how the website will be developed, how it will marketed plus many other things. The website is just a small part of your overall business plan. You still have to think about what the market is doing, how you can fit into the market, how to work with your customers, who and where are your potential buyers, how you are going to attract visitors and literally dozens of other considerations. All of these things will be a part of your internet marketing strategy. With so many things to think about what should your priority be?

Now is when you need to start putting a strategic internet marketing plan into motion. The strategy is to figure out your potential market and where your business is going to come from. You must study your potential buyers and determine what they want to buy. You will need to study your competition to see where you will fit into the business that already established. How will you attract your customers and what you’ll need to do to make them repeat buyers?. Its a fairly well known fact that if you don’t have a well thought out internet marketing strategy you are setting yourself up for failure.

Why is strategic internet marketing important? Because it helps you outline your business goals distinctly and enables you to make your objectives clear. Although you need a solid plan it needs to be flexible enough to be able to change it if there is a drastic change in the market or your circumstances.

In order to start your internet marketing strategy there are a number of points you need to think about. Here are 6 of what are probably the most important ones. These will help you outline your plan and help you keep you internet marketing business on the right path to success.

1. You need to start by figuring out what your target market is. There are a number of questions you need to find the answers to. These include: what type of people are going to supply most of your income, where will these people come from, how much extra money will they have to spend, what will be their age group, etc. The answers to these questions will help you decide who you customers will be.

2. Strategic internet marketing doesn’t stop with just figuring out who your customers are. You must also define who your competitors will be and what their weakness and strengths are in the marketplace. Once you know these things you can plan a strategy to set your business apart from them. Give your potential customers a choice of you or your competition. Make sure you look better than your competitor in some way or it won’t be good for you.

3. For your internet business to succeed your target buyer must be willing to shop online. Although shopping online is very safe there are still people who are afraid to make purchase on the internet. You will need to reassure your customers that their transaction will be without problems and that it will be very secure. Make sure you have enough payment options so that they will have a choice that will help convince them to shop with you.

4. Even though you will have already started your business before you can determine the marketability of your product, you study sellers offering the same or a similar product. If your product is known to most people but no one is selling it there is probably a reason. By going to chat rooms and forums you can get a pretty good idea of where you product stands. Do enough research to make sure you have something that will sell.

5. Your internet marketing strategy must have the ability to turn your customers into repeat buyers. Make sure you can spin off your product or create improvements to you original product to get them to buy again. A list of 100 buyers is probably worth more than a list of 1,000 people who have shown interest in your product but haven’t purchased it.

6. You will need to have a money back guarantee. Most people won’t purchase in today’s market without one. Even though it’s true that you can’t please everyone be ready to give an unhappy customer their money back immediately. You should try to offer them something free just for trying your product. Most of them will appreciate it and may even become a customer later on. If nothing else it may create a positive instead of a negative to your business.

Strategic internet marketing is like hunting with a guide who knows the area and the game you’re hunting like the back of his hand. Without the guide you may get lost or if you don’t you will probably never see any game because you’re looking in the wrong place.

One thing you have to keep in mind is that your customers won’t come looking for you. This is the reason you need to be looking for them with a strategic internet marketing plan as your guide.

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