Product Description
A refreshed and updated edition of the original and definitive book about corporate blogging.

This is the how-to bible on corporate blogging recommended by best-selling author David Meerman Scott (The New Rules of Marketing and PR, 2nd edition). Writing in a style that Kirkus Reports called “smart, witty and accessible,” Debbie Weil deconstructs the myth surrounding company blogs (they are boring and pointless) and shows you how to write a compelling blog that will, ultimately, increase sales.

Despite the buzz surrounding Facebook and Twitter, a blog remains the hub of social media marketing. This updated edition explains step-by-step how to start a test blog and sell it to management, 13 ways you can use a blog as a marketing strategy, and everything non-geeks need to know about blogging tools and technology.

- A new preface explains why corporate blogging is not a passing fad: in fact, it’s the home base of an effectiv… More >>

The Corporate Blogging Book

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Product Description
Your internet marketing plan just got a heck of a lot better. As an orthodontist, you have an unprecedented opportunity to take advantage of the internet marketing boom. And make a great deal of money in the process. The problem is that most orthodontists are doing it completely wrong. They’re spending a massive amount of time and money but not getting any results. Internet Marketing for Orthodontists will show you: – A complete click-by-click path to getting your practice online the right way. – What your website really sells. (hint: It’s not orthodontic services.) – Why internet marketing isn’t just something that happens in a box somewhere — it happens in your office too. – How to make a prospect immediately zero in on your practice when they visit local listings sites. – The fad marketing tactics that will eat up your bottom line, waste your time, and ultimately make you give up on internet marketing. – Much, much more…. More >>

Internet Marketing for Orthodontists: The Only Click-by-Click Guide Book to Market, Promote, and Advertise your Orthodontic Practice Online Using … Search Engine Optimization , and More.

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Internet Marketing for Accountants will show you how to profit from the revolution in local internet marketing that is happening right now. This book doesn’t hide behind platitudes and boilerplate marketing truisms. It gets down in the trenches with you and shows you how to strengthen your firm’s bottom line through highly effective internet marketing. One click at a time…. More >>

Internet Marketing for Accountants: Marketing, Advertising, and Promoting Your Accounting CPA Firm Online Using Google, Facebook, YouTube, LinkedIn, … Guide Book for Accounting Firms!

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Internet Marketing for Architects reveals how your business can take advantage of the revolution in local marketing on the internet. You won’t find academic ramblings on marketing theory in this book. What you will find is click-by-click advice on how architecture firms can leverage the internet to become more profitable…. More >>

Internet Marketing for Architects: Advertising and Promoting Your Architectural Firm Online Using Google, Facebook, YouTube, LinkedIn, Search Engine … Click-by-Click Guide Book for an Architect!

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Product Description
Internet Marketing for Accountants will show you how to profit from the revolution in local internet marketing that is happening right now. This book doesn’t hide behind platitudes and boilerplate marketing truisms. It gets down in the trenches with you and shows you how to strengthen your firm’s bottom line through highly effective internet marketing. One click at a time.

Internet Marketing for Accountants: Marketing, Advertising, and Promoting Your Accounting CPA Firm Online Using Google, Facebook, YouTube, LinkedIn, Search … Guide Book for Accounting Firms!

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Affiliate program has been canceled due to the continued unethical behavior of affiliates
Online Equalizer – Internet Marketing Book

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